Oracle Data Management Platform

Modern Data Platform

About

Data management solution that enables marketers to analyze and plan campaigns by device, generate higher ROIs, and validate master data.

Features

A/B Testing

Access Controls/Permissions

Activity dashboard

Ad Hoc Reporting

Audience Targeting

Autosave

Behavior Analysis

Campaign Analysis

Campaign Management

Collaboration Tools

Competitor Analysis

Conversion Tracking

Customer Database

Customer Journey Mapping

Dashboard

Data Connectors

Data discovery

Data Fusion

Data Governance

Data Import & Export

Data Migration

Data Profiling

Data Quality Control

Data security

Data Source Connectors

Data synchronization

Data visualization

Data Warehousing

Drip Marketing Campaigns

Forecasting

Goal Setting/Tracking

Heatmaps

High volume processing

Interaction Tracking between users

Keyword tracking

KPI Tracking

Landing Pages & Web Forms

Lead Management

Metadata Management

Multi-Channel Marketing

Multiple Data Sources

Multivariate testing

Page views tracking

Predictive Analysis

Referral tracking

Reporting & Stats

ROI Tracking

Sales Analysis

Search/Filter

Segmentation

Site search tracking

Social Marketing

Statistical Analysis

Time on site tracking

Web analytics

Web Traffic Reporting

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