Salesforce Marketing Cloud Intelligence (formerly Datorama)

About

Today, marketers are expected to drive revenue with everything they do, across every channel, region, strategy, and product — and are accountable to proving this impact. However, when marketers are asked to measure the effectiveness of their multichannel marketing, the data is often fragmented, inaccessible, or just plain broken. With Marketing Cloud Intelligence, you can you optimize every moment of your customer relationship, save time and money on data preparation, and uncover breakthrough insights for every marketing stakeholder. Automate marketing performance data quality with time-saving ingestion and modeling tools built for marketing. Prove business impact of campaigns with a complete view of marketing performance and outcomes. And optimize your marketing at the speed of your customer with AI insights where and when you need them.