Odyssey Attribution

Increase your online marketing performance with multi-touch attribution.

About

Multi-touch attribution, integrated with Google Analytics. Actionable insights (e.g. suggested ad spend and increment index).

Ad Hoc Reporting

Advertising Management

Affiliate Management

Attribution Modeling

Audience Targeting

Behavior Analytics

Budgeting & Forecasting

Campaign Analytics

Collaboration Tools

Conversion tracking

Customer Experience Management

Customer Journey Mapping

Customer Profiles

Customer segmentation

Dashboard

Data Import & Export

Data Source Connectors

Data visualization

Engagement tracking

Goal Setting/Tracking

Keyword tracking

KPI tracking

Marketing Calendar

Media Planning

Performance Measurement

Project Management

Reporting and statistics

ROI Tracking

Search/Filter

Strategic roadmap

Web analytics

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